The other day me and Max went over to a relatively new thrift store in our neighborhood (which is a mess - not sure if they are planning on fixing that or not) but I unearthed a Seventeen magazine from March 1968. At first I was like, "Oh, Seventeen magazine... whatever." But as I flipped through the pages, I began to be delighted over the ads and how sophisticated the fashion actually was for a teen magazine. (Nothing like today's teen magazines.)
Seventeen really looked like a fashion magazine - on par with today's Teen Vogue - or perhaps even Nylon. As I leafed through the pages, I got so excited that I nearly was hyperventilating. I plan on using ideas from this magazine for more things I am making in the future - so much amazing inspiration! I hope I'll find more magazines from the 60s as I wish fashion and photography looked much more like this today.
So here I bring you a very photo-heavy post from Seventeen's March 1968 issue!
Note: The magazine is in less-than perfect condition and my scanner is not quite large enough for the entirety of each page, so some parts may be a little cut off. Sorry!
Alphonse Mucha inspiration for this make-up ad? Love!
Perhaps the most popular eye shadow color, late 1960's.
Ok, these are really weird recipes. Look at the "Doggie Burgers" - gross!
This "Balloon Brights" ad here.... totally reminds me of a scene in Saint Etienne's "You're in a Bad Way" video. I'm excited because I get to see them play Lincoln Hall October 29th! One of my all-time favorite bands and they rarely tour to the US anymore.
Hope you enjoyed all the photos!